‘TO BE’ Description Procedure

‘TO BE’ description procedure is a much simplified version of the procedure for describing the ‘AS IS’ condition:

1.      Assemble the core team for the procedure. This team will include both external consultants and corporate top managers and will be present at all brainstorming sessions

2.      Define the teams for each brainstorming sessions. Obviously, the full team for designing the product portfolio will be different from the one designing the comprehensive corporate knowledge base

3.      Develop the procedures for brainstorming sessions. Each session must deliver the description of the corresponding simple object, composite object or objects portfolio

4.      Develop the schedule for brainstorming sessions. Given that corporate managers and employees have responsibilities outside the CBA project, one two-hour session is probably the ‘natural limit’ here

5.      Execute brainstorming sessions

6.      Present deliverables to the ‘top brass’ – owners, Board of Directors and CEO – for approval