In conducting your business, you have to interact on a more
or less with a whole crowd of government entities – local, state/provincial, and
central/federal. If you do business internationally (and globalization makes
sure that sooner or later you will), you will also have to deal with foreign
and international government bureaucracy. In other words, you have to be
involved in some form of GR – government relations.
What do you want from these government entities? To help you
make money (financial value), to perform functions ‘naturally’ delegated to the
government (functional value), to be treated well and to generally enjoy the
process of interacting with the government entity (emotional value). The
latter, is, obviously, sort of a miracle, but still this is what you would
objectively want.
In your business (in fact, in any business) time is money.
Often, a whole lot of money. And quite often, this time is influenced by a specific
government entity (e.g. when you need a government approval, registration, certification,
license, etc. to perform a specific business transaction or a process or to
conduct a specific project).
In this case – to maximize financial value created by the
transaction, process or project in question - you would want this time reduced
to absolute minimum. Likewise, you would want to minimize (ideally – to eliminate
completely) any and all government
interference with your business – audits, interviews and the like. One of
the best ways to make money is to stop wasting time – and time spent on
government intrusion is almost always wasted.
On the positive side, you would want to use to your maximum
advantage all government assistance
programs offered to businesses. These are especially valuable to small
businesses and to all companies trying to enter new geographic markets –
domestic and especially international.
Training, consulting, advisory and contacts provided by
business assistance programs and departments can be very valuable. In terms of money, functionality and even emotional
value – emotional support and a drastic reduction of frustration practically inevitable
in any new endeavors.
Bigger companies (those who have serious lobbying power) are usually spending a
significant amount of money and efforts to make government entities make
executive and/or pass legislation (local, state/provincial and central/federal)
that will improve (sometimes radically) conditions for doing business in a
specific geographic area. Which can – and does – create a significant amount of
financial value.
However, if you decide to engage in such lobbying, you must make
sure that (1) you have decent chances of success and (2) you get a competitive payback
period, NPV and IRR/MIRR from this investment project. Competitive with your
other potential investment projects, that is.
What will you have to give in return? First – pay your taxes. Local/municipal,
state/provincial and central/federal. Obviously, the absolute minimum that you absolutely have to pay without getting
yourself into a serious legal trouble (the latter is never worth it). Paying your taxes is the primary way to create
financial value for the government – at all levels.
Second – abide by the
law. Find a way around the law (or a loophole in the law, or whatever), but
never ever break the law. It is never worth it. Whatever short-term financial
benefits might be, in the long term you will always lose. One way or the other.
Third – donate your
money. To causes and projects valuable to the government entity (or a
specific official) that you need to influence. Yes, it will effectively increase
your tax burden, but you might very well get your money back – and more.
However, you must always keep in mind that your business (or
any other business, for that matter) is not
a charity. In fact, business and charity are simply not compatible. For a
business enterprise, there is no such thing as a charity. Only an investment.
Which means that you must treat each and every charitable
contribution as an investment project. And calculate and evaluate all the usual
KPI - payback period, NPV and IRR/MIRR from this project. Before making a contribution,
you must be sure that it makes financial and economic sense. There is nothing morally
wrong about this approach, by the way. Because everybody wins.
The same is true when you are donating time – your or your employees – to a specific government entity
to help it perform its function. For example, free management training. Your
time – and the time of your employees has financial value. Therefore, before making
this donation, you must (1) calculate this financial value; (2) develop a
simple – but realistic – financial model – for this small project and (3) make sure
that it makes financial and economic sense.
And, finally, there is the inevitable issue of gifts – freebies – to specific government officials
making decisions that can make a significant influence on financial value of
your company.
Here you have to essentially use the same approach as in
previous cases. First, always stay within the limits of the law (to be sure of
that, you will probably have to consult a competent lawyer). Second, every
freebie is in investment. Therefore, you must calculate all the usual KPI – and
make sure that it makes financial and economic sense.
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