1. Develop
a comprehensive corporate objects map
for your company
2. Analyze
your system of identifying, monitoring, analyzing and utilizing the relevant key external factors (KEF)
3. Analyze
your corporate vision statement and
how it fits your KEF
4. Analyze
your set of corporate strategies,
their synergy and how they fit your KEF and your corporate vision statement
5. Analyze
your strategic objectives, their
synergy and how they fit your KEF, your corporate vision statement and your
corporate strategies
6. Analyze
your strategic plans (financial and
operational), their synergy and how they fit your KEF, your corporate vision
statement, your corporate strategies and your strategic objectives
7. Analyze
your target markets portfolio, its
synergy, cash flows generated by your target markets and how it fits your KEF, your
corporate vision statement, your corporate strategies, your strategic
objectives and your strategic plans
8. Analyze
your competition and your competitive
position – both overall and relative to each direct and indirect competitor
9. Analyze
your system of unique value propositions
(UVP) – for each category of your stakeholders - and how it fits your KEF, your
corporate vision statement, your corporate strategies, your strategic
objectives, your strategic plans and your target markets
10. Analyze
your set of key competencies, their
synergy and how they fit key success factors for your target markets, your KEF,
your corporate vision statement, your corporate strategies, your strategic
objectives, your UVP system and your strategic plans
11. Analyze
your set of competitive advantages, their
synergy and how they fit key success factors for your target markets, your KEF,
your corporate vision statement, your corporate strategies, your strategic
objectives, your UVP system and your strategic plans
12. Analyze
your corporate brands portfolio,
financial value of each corporate brand and of the whole portfolio and how your
brands fit your KEF, your corporate vision statement, your corporate strategies,
your strategic objectives, your strategic plans, your target markets, your UVP,
key competencies and competitive advantages
13. Analyze
your products & services
portfolio, financial value of each product & service and of the whole
portfolio and how your brands fit your KEF, your corporate vision statement, your
corporate strategies, your strategic objectives, your strategic plans, your
target markets, your UVP, key competencies and competitive advantages and your
brands portfolio
14. Analyze
your stakeholders’ portfolio, their
needs and desires and how well these needs and desires are satisfied (in
absolute terms and relative to your competition). Estimate the amount of
aggregate value created for and by your stakeholders (the degree of external
corporate harmony). Evaluate the performance of your external corporate
communication system aimed at your stakeholders
15. Develop
and implement financial and operational
plans for optimizing your corporate structure and maximizing your corporate
performance
16. Develop
and deploy the corporate kaizen system for keeping your
corporate structure optimal and your corporate performance maximized at all
times
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